SRDS Business Publication Connections 2008 Construction & Manufacturing Marketer's Guide
  SRDS Business Publication Connections 2008 Construction & Manufacturing Marketer's Guide is free to qualified professionals. Summary Description
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  Geographic Eligibility: USA


 
1. Do you wish to receive a FREE subscription to SRDS Business Publication Connections 2008 Construction & Manufacturing Marketer's Guide?
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First Name:
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Job Title:
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  Which of the following best describes your industry? (select only one)


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  What is the approximate number of employees in your company? (select only one)
 
Yes, please auto-fill my contact information for other publication qualification forms.


2. Primary Job Function: (select only one)
Corporate / General Management Product Management
Sales / Marketing Management Brand Management
Professor / Student / Lecturer / Teacher Other (please specify)
Marketing Communications / Ad Department


3. Job Title: (select only one)
CEO / President / Owner Publisher
VP / SVP Agency: Media Planner / Buyer
General Manager Non-agency: Media Planner / Buyer
Director Other (please specify)
Manager


4. Which of the following describes your company / client's primary market? (select all that apply)
Advertising / Media / Sales Industrial Tech & Science
General Business Retail
Commercial Manufacturing Legal
Construction Technology
Education / Career Travel / Hospitality
Financial Services Other (please specify)
Government / Military
Healthcare


5. How, if at all, does your company work with an advertising agency? (select only one)
Creative We don't work with an advertising agency
Media Planning & Buying We are an advertising agency
General Marketing Strategy


6. How would you describe your role in your company's advertising process? (select only one)
I am the primary decision maker I have limited involvement
I am involved in & influence decisions I have no involvement


7. How often do you make or approve media placement decisions for ad / marketing campaigns? (select only one)
Never 4 to 6 times per year
1 to 3 times per year 7 or more times per year


8. Please select the approximate annual B-to-B advertising budget for your company / division: (select only one)
Under $50,000 $200,001 - $250,000
$50,001 - $100,000 $250,001 - $500,000
$100,001 - $150,000 $500,001 - $1 Million
$150,001 - $200,000 $1 Million +


9. How does your company promote itself? (select all that apply)
Consumer Magazines Online
Business Publications Not sure
Newspapers


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